Set Your Moments Free
New product launch / Olympic sponsorship campaign “Set Your Moments Free”
Samsung will use their preferred partner status as sponsors of the 2012 Olympics
to launch a new handset.
Samsung Galaxy SII - Tactical Press Ads
Halloween
Samsung vs Blackberry press ads
Crushing Blackberry. Leveraging the competition’s disastrous network failure to highlight
Samsung’s phone. 16 hour turnaround.
Partnership advert with Virgin Media
Samsung used their relationship with Virgin Media to promote their newest range of LED HD TVs
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